Less noise. More power!* The BLACK+DECKER Power Crush Digital Blender with Quiet Technology is designed for maximum convenience. The Power Crush Blade Technology creates a powerful vortex to efficiently blend all types of ingredients, and the 700W motor easily crushes ice and frozen fruits. You'll love the 18oz. personal jar made of strong Tritan plastic. It perfect for taking protein shakes and other blended drinks on the go. Cleanup is easy, too, with dishwasher-safe removable parts and a sealed control panel that wipes clean in no time. See the difference less noise can make with the QuietCrush Technology inside the BLACK+DECKER Power Crush Personal Quiet Blender. *Compared to BLACK+DECKER PB1002 less noise based on (1) High Speed assessing decibel value and loudness value at standard voltage; (2) more power based on 700 watts peak power. ^Peak performance refers to the maximum power recorded for 100ms during blending.